Upstream Vehicle Remarketing

RMS Automotive Disrupts Approach to Upstream Vehicle Remarketing

OEM Migration Demonstrates Shift to Data-Driven Decision-Making

Since entering the U.S. market less than three years ago, RMS Automotive has disrupted the way large commercial clients manage their vehicle portfolios. The company’s past multi-million dollar investment in its online platform and Insights and Optimisations capabilities allows it to deliver far greater results than other upstream remarketing offerings, which fail to deliver sophisticated data-driven insights that take the guesswork out of managing inventory.
 
Headquartered in Atlanta, Ga., RMS Automotive is continually expanding its global footprint, with offices in Germany, the UK and Canada to support the growing needs of clients around the world. With nearly 30 languages and more than 40 currencies currently supported, the RMS Automotive platform seamlessly integrates with its clients’ technology, enabling commercial consignors to manage the complete vehicle lifecycle – from new car build to used car sale – as well as enhance the value of their remarketing inventory.
 
“RMS services set the industry’s gold standard,” said Nick Peluso, president of RMS Automotive. “We’re driving an OEM migration and causing others to play catch up. This trend is reinforced by our recent wins and milestones with BMW, Honda, Mercedes-Benz, Nissan, Porsche, Toyota, Volvo and others.”
 
The industry innovator provides VIN-specific recommendations for accurate vehicle pricing as well as optimal reconditioning and inventory distribution across physical wholesale auctions. These services deliver real-time integration with a client’s platform, faster remarketing time, reduced depreciation/cost of capital, improved residuals and reduction in wholesale losses. And it is all done though a single point of management, which helps clients minimise risk and maximise ROI.
 
“We’ve stimulated a paradigm shift in the automotive industry, guiding OEMs to rely more on data analytics to drive their decision-making instead of only trusting their gut,” added Peluso.

Our scientific approach to vehicle remarketing – backed by RMS’s unique team of data scientists and analysts as well as access to Cox Automotive’s proprietary wholesale and retail data – is a real game changer.
- Nick Peluso, president of RMS Automotive

In addition to using Cox Automotive’s data and analysis, RMS Automotive leverages its connectivity to all Cox Automotive brands. This results in clients having an expanded view of the automotive ecosystem and unequalled access to leading inventory solutions.
 
Looking ahead, RMS Automotive will partner with OEMs to address the unprecedented volume of used vehicle inventory entering the market and engage more aggressively in upstream vehicle remarketing. The company can help them gain velocity, selling more cars in less time.
 
Peluso said, “RMS is coming off 2016 with tremendous momentum, and we are confident in our ability to further enhance velocity for our clients.”